The Art of Giving: Selection
Taraci Motivation has been in the incentive industry for over 27 years. We pride ourselves for having a superior knowledge base for running and administrating incentive catalogs that show tremendous results.
One of the things you may ask as a perspective client is: “What gifts should we be giving?”
Sadly there is no easy answer, but we’re here to help.
Let us say that you would like to offer your employees a golf club. Here are some questions to ask first:
- Do All of Your Employees Play Golf?
- What Clubs Might They Need?
- Are Some of Your Employees Lefties?
- What About The Non-Golfers?
Chances are, not everyone plays golf. Chances are equally good that those people who do play, already have a set of clubs. That does not preclude you from giving them a golf gift, but unless your looking to shell out $1500 gifts you are probably going to have to offer a single club or putter. You’ll also need to get a list of employees that are lefties or righties so you are giving them a gift they can actually use. Sadly, if your employees are not golfers, a golf-themed gift is never going to drive them wild. Don’t worry, we have a solution.
Instead of locking everyone into a single gift. You can employ an incentive company like Taraci Motivation to create a gift catalog for you. Having a gift catalog allows your company to give a gift that is going to please every participant, whether they golf, play tennis, or are couch potatoes. When you offer a catalog of choices the chances that each employee will find something that inspires them goes through the roof.
When Is It Too Many Options?
Believe it or not, you will eventually hit the point in any catalog where you’ve given the participants too many options. So where do you draw the line?
The line actually isn’t drawn at the princess bike. The line isn’t drawn at the panini grill, the nose-hair trimmer or the rescue wedge. When you start adding products that serve the same function i.e. two different brands of hand-held digital camera or two 37″ LCD TVs then you are only complicating the catalog and confusing the recipients.
Taraci Motivation can help. We use our experience to build a selection of gifts that is especially meaningful to your target audience, regardless of the budget.
If you’d like to talk to us about a reward opportunity or an incentive program you can email or call us at 212-243-7733.
