The 3D TV Story
If the success of the movie Avatar is any indication, the public’s appetite for 3D is not going away any time soon and 3D TV is already here. Are your ready? Most manufacturers such as Samsung, Mitsubishi and Panasonic have released High Definition LCD, LED or Plasma televisions with 3D capabilities, but there is a lot to consider before jumping into the 3D television market. Here are some things to keep in mind as 3D TV buyers prepare to purchase.
The 3 Do’s and Don’ts pf 3D Television
Do expect excellent picture quality. Just because you are getting first or second generation technology is no reason to think that you need to sacrifice one drop of the HD experience you are used to having. In many cases you actually have an even higher frame rate than most typical HD televisions.
Don’t expect your favorite shows to go 3D any time soon. Networks are definitely excited but most are not ready to take the costly plunge into producing their shows in standard, HD and 3D formats. Some television events, such as the World Cup and some NFL games, have already been broadcast in 3D so you will get some televised 3D programming right away.
Do buy a Blu-Ray player. If you are buying yourself a 3D television you need to add a few hundred dollars to the purchase to watch all of the 3D enabled Blu-Ray movies that have been released.
Don’t forget to buy your glasses. Before you invite the neighbors over to watch a movie in your new home theater, be sure you purchase enough pairs of 3D glasses to go around. The current crop of 3D HDTVs require active shutter glasses though they are actively working on technology to make glasses no longer necessary.
Do get it for gamers. While mainstream television and movies might be slower to adapt to the 3D format, the gaming market is already poised to jump onto the 3D band-wagon. By 2012 we might see 100% of games produced being 3D capable.
Don’t expect a bargain… yet. Just as the first years when TVs had gone flat, you can expect a steep premium to be the first on your block with a 3D television. Just as flat screen prices have dropped over the years, you can expect that, over time, 3D technology will become more and more affordable.
To add 3D televisions to your company’s incentive solution, email: David@Taraci.com or call: 212-243-7733







