I think we we can all admit: corporate life can, at times, be difficult.  That might be the main reason a large number of employees tend to meander over to social sites such as Facebook or Twitter to see what is going on outside the firewall.

But are social technologies really a distraction?  Or can they be used to actually enhance the morale and engagement of the workforce?

The Taraci Social MediaMgr™, from Taraci Motivation, is an incentive marketing application that allows organizations to host and run employee incentive marketing programs entirely through Facebook.  It allows an organization to integrate the social and communications tools of Facebook into traditional incentive marketing programs.  Their vision is to transform how organizations run incentive programs by helping them fully integrate the power of social media.

Through their Facebook pages, employees can log into the Taraci merchandise catalog, where they can browse award categories like cameras, electronics, gift cards and travel. But unlike a standard catalog, the Social Media Mgr allows visitors to “like” items or leave their comments about them, perhaps mentioning that they want the product once they get enough points or that they already won it.

This information can be shared on the individual’s Facebook wall, where friends and family can see it and comment. The “likes” and comments on the catalog itself also allow employees to see what peers in the program are saying about the awards.

“It makes the experience of shopping an online catalog a social one,” says Tom Taraci, founder of Taraci Motivation. “If you’re sending a gift to someone or bragging to a coworker, there’s this added component that’s going to get the employees more interested than they might otherwise have been. The interplay between employee, manager, and administrator is now much more dynamic.”

Those who have earned enough points can…Read MORE!

The app that features the incentive marketing programs (sales, length of service, wellness, safety and global) allows for browsing through custom selected products with a variety of categories.

Tech blogger Anthony Carranza wrote a very informative piece on the Taraci Social Media Mgr (TM).   To read the full feature story, click HERE!

Amazing news!  The Taraci Social Media Mgr was profiled  by the Social Times’ Neil Glassman.

The title of the article is “What Every Social Media Marketer Should Know About the Taraci Social Media Mgr” and it covers why our app is the best way to bring your incentive marketing program to Facebook.

Read the full profile HERE!

Forbes

Great news!  Our new Facebook Incentive Marketing App – the Taraci Social MediaMgr (TM) – was covered by Forbes!  Here’s an excerpt from the article:

If most (I would never say “all”) of your employees are on Facebook playing games and interacting, wouldn’t it be easier to interactively track their accomplishments there? Could Facebook be used, somehow, to build a platform and leverage the interactivity there?

Turns out Tom Taraci of Taraci Motivation beat me to the punch with a new Facebook app. It marries the interactivity and community of Facebook with the motivational goals many executives wish to achieve. It’s probably one of the most comfortable fits between using Facebook as a personal, social platform and a company’s desire to engage and motivate employees.

Read the rest of the article HERE!

Taraci Motivation today unveiled the Taraci Social MediaMgr™, the world’s first incentive marketing application for Facebook. With the revolutionary new app, corporations can now run their incentive marketing programs, including sales, length of service, wellness, safety and global, entirely through the world’s leading social network.

“Today’s news is a major technological advancement that will in effect transform the $46 billion dollar incentive marketing industry,” says Tom Taraci, CEO of Taraci Motivation. “For the first time, corporations can leverage the power of Facebook to launch dynamic incentive programs that offers the ultimate level of engagement – all through their corporate Facebook pages.”

Here’s how it works:

Step 1: A branded incentive marketing catalog is created for the corporation’s Facebook page.

Step 2: Once the program is officially launched, participants are directed to the corporation’s official Facebook page.

Step 3: By entering their username and password, users can see their point totals and redeem rewards.

Why are incentive programs on Facebook so powerful?

Taraci also revealed why corporations will turn to Facebook to host incentive programs:
“With our new app, corporations can share real-time program updates, from adding rewards to celebrating winners. It’s also now possible to engage in a daily two-way dialogue with participants, which was never possible before in traditional online or print incentive programs. Finally, it will improve a corporation’s presence in social media by building community and increasing the number of followers on Facebook.”

For program participants, there are also a number of benefits of incentive programs on Facebook. “Our app is seamlessly integrated into their Facebook experience, so the program can be easily accessed from multiple devices. Secondly, many of the traditional Facebook features were integrated into the new incentives platform, including ‘like,’ ‘share,’ and ‘wall posts.’ For example, program participants can ‘like’ their favorite reward as well as ‘share’ it with colleagues. They can also post their opinions to the Facebook Wall.”

About Taraci Motivation

Taraci Motivation, founded by Tom Taraci, is a leader in the incentive marketing and corporate gift business. For more than 28 years, the firm has created incentive marketing programs for industry leaders including: Merrill Lynch, Microsoft, Westcon, Ryland Homes, Jerzees and Morgan Stanley. For more information, visit our blog at www.Taraci.com or call 212.243.7733.

Tom Taraci today announced the launch of Taraci Motivation, the world’s first multi-platform incentive marketing company.  In addition, Tom Taraci’s TJT Motivation company will now be doing business as Taraci Motivation.  The announcement was made today by Tom Taraci, CEO, Taraci Motivation.

“Today’s announcement represents our commitment to providing our clients with a complete multi-platform incentive marketing solution,” says Tom Taraci, founder of Taraci Motivation.   “We offer incentive marketing programs utilizing the latest technologies and social networking applications making our programs the most effective in the industry.”

“Our recent introduction of The Taraci MotivationMgr^TM is a perfect example,” explains Taraci.  “Taraci MotivationMgr^TM is a revolutionary Incentive Marketing Platform designed to make creating an incentive marketing program easier than ever before.  It’s ideal for Human Resource Executives, Sales and Marketing Executives, as well as anybody trying to motivate their team.”

Another example of Taraci Motivation’s multi-platform philosophy is Taraci.com.

“Last year, we launched Taraci.com and the site is now the leading site for the incentive marketing industry highlighting new products and services as well as breaking incentive marketing industry news.   It’s the perfect resource for our clients and prospects to learn about the latest trends in incentive marketing.” (below)

Taraci also noted, “Several years ago, we unveiled the Taraci Collection which has quickly become the premier incentive marketing guide in the world. (below)

Taraci concluded, “It simply made sense to connect all of our assets together under the new Taraci Motivation umbrella.  We will continue to build the Taraci brand as the leader in multi-platform incentive marketing programs.”

About Taraci Motivation:

Taraci Motivation, is a leader in the incentive marketing and corporate gift business. The company is headed up by incentive marketing veteran Tom Taraci, who brings over twenty-five years experience in the motivation and recognition industry.  Taraci Motivation has created incentive marketing programs for clients including, Merrill Lynch, Westcon, Ryland Homes, Jerzees and Morgan Stanley. Tom Taraci also publishes Taraci.com, the leader in breaking incentive marketing news, products and services, as well as The Taraci Collection, the world’s number guide to incentive marketing and corporate gifts.

Please join us for a complimentary webinar entitled:

How Distributors Can Boost Sales with Online Incentive Programs

Distributors will learn about the Taraci MotivationMgr^TM, a new program that makes selling incentive marketing programs easier than ever.

• Friday, March 27 at 11:00 a.m.
• Tuesday, March 31st at 2:00 p.m.

Please email here to indicate which day you prefer and we will send you a confirmation email.

SPACE IS LIMITED and our first webinar on Thursday, March 26th is BOOKED!

In today’s troubled economic climate, smart companies are turning to innovative ways to motivate their employees.

And, incentive marketing programs are the most cost-effective way to engage your employees and increase revenues.

Why?

It’s simple.  When you create a program, you distribute a reward ONLY if your employees achieve their personal business goals.

Are you interested in learning more about creating a world-class incentive marketing program?

Then, please free to request a copy of my new book The Taraci Collection by emailing here (100 available).  The Taraci Collection features a variety of articles on incentive marketing including:

• 7 Steps to Motivating Your Employees
• How Travel Programs Build Employee and Customer Loyalty
• Building an Online Incentive Marketing Program
• The Keys to Success in Building a Globe Incentive Marketing Program

In addition, you’ll discover the world’s premier products and services used in incentive marketing programs,  including Sony, Callaway, Burberry, Canon, and Cartier, among many others.

For more information, please call 212.243.7733 today!

Best,

Tom Taraci