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IS IT STILL COOL TO WEAR RAY BANS?

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If you’re looking for sunglasses that never go out of style, than Ray Ban’s Wafarer are for you!

They will always be cool. 

Since their launch in 1937, Ray Ban has become an iconic American brand for look and lifestyle.  They introduced the Wayfarer in 1952 and Audrey Hepburn donned a pair in 1961’s Breakfast at Tiffany’s. 

From there they became a Hollywood must-have.  The frames have been seen on Marilyn Monroe, James Dean, Bob Dylan and Andy Warhol to name a few. When Tom Cruise wore them on the movie poster for Risky Business, their sales rose to 360,000 for that year alone!

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The original style was re-launched last year after the company noticed that vintage pairs were selling for high prices on eBay.  They are also available in New Wayfarer and Wayfarer Folding styles, which both look almost identical to the classic and have been popular with Mary-Kate Olsen and Chloe Sevigny. 

All styles are available in a number of colors. 

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Taraci Motivation, founded by Tom Taraci, is a leader in the incentive marketing and corporate gift business.

For more than 28 years, the firm has created incentive marketing programs for industry leaders including: Merrill Lynch, Microsoft, Westcon, Ryland Homes, Jerzees and Morgan Stanley.

We are recognized as the first firm to offer organizations the ability to run their incentive programs on Facebook.

For more information, email us at tom@taraci.com or call 212.243.7733.


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